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Content has the ability to improve a business’s productivity. It can transform any business, lift its bottom line and help to succeed.  Hence, content marketers should focus on creating quality content. Facts: •    Well-written content influences buyer’s buying behaviour. •    Professional content improves the overall understanding of buyers. Here are a few effective content writing tools: Atomic reach High-quality content is the key indicator of your company’s professionalism and expertise. Therefore, use "Atomic reach" to gain real-time guidance. Moreover, this easy-to-use tool saves time, effort and cost involved in creating all forms of content. Skyword If you want to create a sustainable and measurable content, use Skyword. This platform makes it easier to produce, optimise, and promote content. This platform also helps to build meaningful and lasting relationships with users. Tips: •    Use it to bring scalability to your content marketing program. •    Use it to highlight specific assignments and keep them organised. ContentIdeator ContentIdeator is the most popular content research and ideation tool. This tool helps content writers to discover their competitors’ content marketing techniques. Use it to analyse content, spot trends, popular subjects, and competitors’ psychology behind content marketing. Tips: •    Use it to develop a great content marketing strategy. •    Use its SEO tool for on-page optimisation as well as to boost website traffic. •    Use its free copy writing tool to generate sensible headings. •    Use its blog title generator tool to get inspiration for your posts. Daily Page Use this tool to get daily writing inspiration. This tool provides daily reminders as well as writing scores. This tool helps you to become a better writer and editor. Tips: •    Use Daily Page to receive daily prompts. •    Use it to get daily writing ideas and updates. Twords Twords is the most amazing writing tool (web application) that helps you to reach your writing goals. This tool helps you to track your writing and editing efforts. Tips: •    Use it to identify goals of writing projects. •    Use it to improve your writing. Write Use this easy-to-use writing tool to improve your writing experience. This tool has great features, such as passcode app activation, tagging and content sharing options. Poetica Use this plugin to see the real-time editing of content. You can easily make changes inline as if you are writing on paper. This plugin saves time and helps people to work together on  the same platform. Tips: •    Use it to streamline your editorial work flow. •    Use it to create high quality content. •    Use it to track changes and share your posts instantly. All the above mentioned writing tools are helpful in creating high quality content.
Conversion rate optimisation is the need of the hour. Needless to say, it has become an important element for the survival of any e-commerce website.  It is a process, which focuses on optimising sponsored ads and landing pages as well as websites by using the time-tested design and other psychological elements. In a nutshell, CRO or conversion rate optimisation is all about improving the efficiency of a website. According to online experts, CRO is vital for businesses mainly for three reasons:
  1. Attracting traffic.
  2. Enhancing the value of a website.
  3. Meeting business objectives and improving revenues.
Fact: Conversion Rate Optimisation is the key to success.   However, it must be noted that there are still some marketers who do not believe in conversion rate optimisation because they think it’s a sheer waste of time, money and effort. In fact, they are wrong; the fact is e-commerce businesses can’t survive without it.   Statistics:
  • Only 44 percent of companies use split-testing while trying to optimise conversion rates.
  • According to Econsultancy, the use of testing among companies has increased from 27 percent to 38 percent.
  • According to EyeViewDigital, videos on landing pages can improve conversion rates by 80 percent.
Things to check before starting conversion rate optimisation:
  • Does your website have a simple website design?
  • Does your website have clean and clear call-to-action?
  • Is your content readable, informative and creative?
  • Does your website improve the shopping experience of users?
  • Does it have proper graphics?
  • Does your website match the standards of usability?
  •  Does your website have simple navigation?
  • Does your website have social proof?
If you think your website is not performing and conforming to the standard guidelines, you should adjust your website immediately. For that you should focus on the following essential elements:
  • Relevance  – You should write relevant content as well as include effective images into your e-commerce website.
  • Usability – You should keep your navigation clean and simple.
  • Clarity – Write simple sentences so that they can convey your messages.
  • CTAs – Use CTAs wherever possible.
  • A/B testing – Always perform A/B testing to get clear picture of your site’s performance.
Facts:
  • A/B testing helps to measure the effect of implemented changes.
  • According to Steelhouse, A/B testing is the most used testing method for improving conversion rates.
  • According to Steelhouse, using correct targeting and testing methods can increase conversion rates up to 300 percent.
Bonus conversion rate optimisation tips:
  • Always add social proof to your website.
  • Use product reviews and testimonials.
  • Keep your site’s navigation structure simple.
  • Make your website mobile friendly.
  • Use intuitive website designs.
  • Improve the page load speed of your site.
  • Start reward or loyalty programs.
  • Add relevant videos, images, and infographics to your site.
In a nutshell, conversion rate optimisation will not only help you to improve the overall revenue of your business, but also build its value and credibility in the market. So, focus on it to attain a unique position in your niche.
Conversion rate optimisation can be defined as a system for increasing the percentage of visitors to a website that convert into customers. Online business owners always strive to improve their conversion rate. It is a complex task,  resulting in big gains. Facts: •    Conversion rate optimisation (CRO) helps to improve revenue growth, investment trends and sales, as well as operations. This technique is relevant for the future course of actions. •    Conversion rate optimisation is invaluable for both small and large businesses because it significantly impacts bottom lines. •    Conversion rate optimisation is a long-term process. •    CRO helps to gain more exposure and traffic, measure and analyse your online marketing results. Here are a few benefits of Conversion rate optimisation: Helps to understand customers Marketers need to understand their customers’ needs. Here begins the role of CRO; it helps marketers to understand  behavioural patterns of users. Based on findings, marketers can recalibrate their websites. Attracts more customers CRO improves customers’ shopping experience. In a nutshell, the better the user experience, the more the number of customers. Moreover, CRO is a cost effective process. Increases  Profits This is one of the most apparent benefits of conversion rate optimisation because a minor positive change in your website can increase the overall conversion rate. It is better than advertising because it provides immediate results. No doubt, CRO works as the backbone of online businesses. Secret weapon It is effective, well tested and cost effective. It not only complements your other SEO and SEM strategies, but also acts as a secret weapon in your arsenal. Intensifies  traffic One of the biggest advantages of CRO is that it converts your current traffic into sold leads, besides that it also attracts new traffic. Lowers marketing cost If you are fed up of injecting money into your PPC or other marketing strategies, go for CRO. It is a great way to improve sales while reducing overall cost of customer acquisition. Fact: CRO helps to understand the underlying complexity of a website and improves its revenue generating capacity. Helps to beat competitors CRO is one of the safest, reliable and effective ways to beat competitors. It helps you to win customers’ trust and confidence. Improves brand reputation CRO helps to build brand reputation as well as improves its overall value. Facts: •    A colourful call-to-action button can increase conversion rates. •    A/B testing is necessary to improve conversions. •    Small changes in website’s navigation, images, and content positioning can potentially impact on conversions. . •    Gathering qualitative and quantitative data is helpful in understanding user behaviour, buying patterns as well as measuring overall productivity of a website. •    Success in business depends on strategic CRO techniques and its ability to adopt changes. Conversion rate optimisation improves your web presence, brand value and productivity. So, embrace it to embrace success.
  • Are you an SEO professional?
  • Are you an online business owner who wants to embrace online marketing?
  • Interested in planning your SEO strategy for better results?
  • Want to know about free SEO tools to streamline your marketing activities?
Every online business owner should use advanced SEO tools and techniques to streamline their marketing activities. There are many tools that can boost the overall presence of a website. Following are a few advanced SEO tools: Google PageSpeed Insights If you want to achieve high rankings, you must use this tool. It helps you know about the page load speed of your website as well as makes your site fast on all devices. Facts:
  • PageSpeed Insights analyses the content of a web page and suggests ways to make it faster.
  • Google PageSpeed Insights is a free tool.
  • Google PageSpeed Insights helps to avoid extra plugins and compresses heavy images.
Tips:
  • Optimise your website according to suggestions.
  • Compress heavy images and use simple code.
Google My Business Google My Business is one of the most productive ways to reach your local audience. This tool helps to drive local traffic. Local businesses should take advantage of Google My Business listing to reach new customers in the least amount of time. Facts:
  • Google My Business helps business owners to list their full address with images.
  • Google My Business helps business owners to achieve instant visibility in SERPs.
  • Google My Business is a free tool.
  • The information you provide will appear on Google Search, Maps, and Google+.
Tips:
  • Make sure you display correct information about your business.
  • Always keep your listing updated.
  • Post pictures to connect with users.  
  • Use bulk upload tool to add all your business locations. (multiple business locations)
Google Trends If you are not using Google Trends, use it now. Google Trends is the latest tool which helps you to know the latest trends, data and visualisations. In other words, you will be able to explore trending topics, news, top charts, searches, YouTube searches and much more. Use it on a regular basis to improve your marketing activities. Facts:
  • Google Trends allows users to compare the volume of searches between two or more terms.
  • Google Trends shows news related to search-terms.
Tips:
  • Use Google Trends to explore trending search topics.
  • Google Trends shows data on the basis of location and language.
Google Alerts Use Google Alerts to receive daily news on a specific topic. Marketers use it to know about their competitors. You will receive daily alerts through mails. Google Alerts provides alert notifications, which help users to adjust their marketing strategies or get fresh content ideas.   Tips:
  • Use it to track the latest publications, news, updates and much more.
  • Use Google Alerts to receive alerts on your favourite topic. 
So, whether you are an SEO professional or a business owner, use these free tools to stay ahead in the competition.

Blog Writing Tips for Beginners

by admin | in SEO

Blog writing is important for generating leads. It is one of the most trusted methods to attract users. Today, most business owners recognise its importance; unfortunately, they do not take it seriously. Facts: Blogging can be implemented to foster a healthy business-to-business (B2B) and business-to-consumer (B2C) relationships. Worldwide article writers and blog marketers not only write regularly to improve their blog’s reach, but also promote it systematically on top platforms. Facts:
  • Blogging is considered an integral part of an online marketing.
  • Blogging helps to retain existing users and attract new ones.
Statistics:
  • Blogs can make you promote a service or a product effectively.
  • Websites with Blogs have 434% more indexed pages and 97 % more inbound links.
Here are a few techniques to write a blog creatively: Keywords To gain optimum advantage, you need to include your keywords wherever possible. Of course, relevance is the key. So, you should infuse it naturally across the blog. Tips:
  • Consider keyword density and proximity while using keywords.
  • Use long-tail keywords to attract traffic.
  • Study your most successful competitors to know their strategy.
Length Never write posts of same kind and same length because it can make your blog monotonous and frustrate users. Include interesting elements for better readability and usability. Tips:
  • Minimum length of a post should be 400-500 words.
  • Maximum length of a post should be 1000-5000 words.
  • Use standard formatting.
  • Develop and maintain an editorial calendar.
  • Use quotes, headings, and subheadings for better readability.
Visual appeal Try to integrate high quality images into your posts because they help users to understand more. Tips:
  • Try to include at least 1 image or video to your post.
  • Use bold, italic, and coloured text for better visibility.
Categories and Tags Use categories and tags so that users and search engines can find your blog. Tips:
  • Use both short and long-term keywords for categories and tags wherever possible.
  • Increase your blog’s linkability.
Internal linking Use internal linking to strengthen your blog. This is helpful for users as well as search engines. Tip: Use call-to-actions across the blog post. Sharing   Share your blog posts on social media sites to improve visibility and readability. Tips:
  • Integrate social buttons into your blog.
  • Use Facebook, LinkedIn and Twitter to share your blog.
User-generated content Encourage readers to leave comments and feedbacks. Try to engage them.  This will help you to understand their concerns and improve your blog’s reach. Facts:
  • UGC increases authenticity and conversion rates.
  • User-generated content (UGC) influences consumers.
Show related posts To help your users, show them related posts. This will not only improve overall navigation, but also help search engines to crawl your blog efficiently. Tips:
  • Always shows related posts to help users.
  • Use real life case studies and surveys.
  • Write analytical articles to reflect your perspectives.
  • Guide users and save their time, efforts and money.
These blog writing techniques will help you a lot.
To improve the overall visibility of an online website, it is important to use various online and off line marketing techniques. All you need to do is to use complete SEO, SEM, email marketing and many other tactics. Statistics:
  • 80.8% of buyers check out websites.
  • 66% of firms plan to increase online spending.
Search engine optimisation (SEO) - SEO is a great way to add value to your website while raising brand awareness. Implementation of SEO with a proper understanding of concepts of search algorithms, keyword Meta tag, keyword density, headings, links, site structure, dead URLs, canonicalisation, pagination, keyword stuffing, spamming, etc. can do wonders. Tips:
  • Use both SEO and PPC for greater visibility.
  • Write and promote fresh content to build quality backlinks.
  • Use keywords appropriately in text, links, and image attributes.
  • Add essential components to your website: reviews, sharing functions, etc.
  • Focus on developing meaningful relationships rather than improving conversion rates.
Fact: "Customer experience should be the core of any optimisation process". Video marketing Facts:
  • Video marketing is one of the most effective mediums for marketers.
  • Videos can easily communicate business messages.
  • Videos improve click-through rate and increase traffic.
Use videos to promote your brand, products or services, a great way to influence customers. According to certain studies, videos are more effective than any other marketing campaigns. In fact, short videos can do wonders. Tips:
  • Use brand logo in your videos.
  • Use CTA at appropriate position.
  • Promote your videos on YouTube, Vimeo, Vine, etc.
  • Create and share inspiring stories.
Create an instagram style Instagram can build your brand in style. All you need to do is to share beautiful images of your business. For better results, maintain consistency throughout your posts. Followers who watch videos are 85% more likely to buy products. So, share videos frequently. Tips:
  • Share "how to" content.
  • Use photo editing applications: VSCOcam, Snapseed, Aviary, etc.
  • Like, comment, and share photos regularly.
  • Create and share inspiring collages to attract people.
Facebook Marketing Facebook Marketing improves brand’s reach and engages the maximum number of customers. Hence, you should share quality images, videos, presentations, animated GIFs and infographics to grab users’ attention. Tips:
  • Share your brand’s story.
  • Explore multiple storytelling techniques to evoke emotions. (Emotions trigger actions.)
  • Create and share posts of your employees.
  • Share exciting offers.
  • Try to create audience friendly posts.
  • Use Facebook tools and features to deliver your messages. (Use Live video broadcast feature)
Content marketing Google is smart enough to distinguish well-crafted content from junk, so, write quality content for your audiences. To write effective content, you need to understand their needs and aspirations. Statistics: According to a survey, 78% of CMOs believe that custom content is the future of digital marketing. Tips:
  • Write analytical articles and case studies.
  • Create engaging infographics and presentation slides.
  • Use facts and statistics in your content.
  • Write for human beings rather than search engines.
  • Promote content on niche sites such as Reddit, Tumblr, SoundCloud, SlideShare, etc.
Fact: "Content is the backbone of every online marketing activity". Provide features and comparison guide of products on your website To attract and help users, you should provide them with features and comparison guide of products. This will help them to improve their understanding and take decisions. Tips:
  • Along with comparison guides, you should also explain products’ features in bullet form.
  • Use CTAs wherever possible.
The above mentioned marketing ideas are effective and feasible. So, use them to improve your site’s visibility.
  • Do you want to make your website SEO-friendly?
  • Are you looking for easy-to-use SEO techniques?
  • Do you want consistent rankings?
  • Do you want to uncover your site’s efficiencies, and drive revenue from SEO?
White hat techniques are there to help you to achieve and maintain rankings. However, it is not always easy to follow these techniques as they require in-depth knowledge and skills. What is White Hat SEO? "White Hat SEO is a proven practice that is used for improving search performance of a website according to the guidelines of search engines”. It would tantamount to discarding the entire spammy activities (Black Hat SEO). In a nutshell, White hat SEO is all about writing quality content, using keyword-rich Meta tags, making a website easy to navigate and much more. In fact, maintaining the integrity of a website can make a huge difference. However, it is a difficult task and requires consistent efforts. Fact: Implementing White Hat SEO practices is a great way to create an ethical and successful website. Keyword research This is the most neglected part of SEO because most business owners still consider it a sheer wastage of time and money. It is the backbone of SEO, especially White Hat SEO; hence, to understand market and industry, it is always good to research keywords. Tips:
  • Use SemRush, SearchMetrics, Keyword Discovery Tool, Keyword planner, etc.
  • Try to include as many keywords as possible.
  • Select both short and long-tail keywords.
  • Choose keywords that are most hit.
  • Select keywords according to objectives of your business.
Content Never forget content is for users not for search engines. However, people try to manipulate search engines by using varied deceptive techniques, like hidden text, doorway pages, scraped content, etc. Search engines never like such tactics and eventually penalise websites. Therefore, it is always safe to write original and useful content for online success. Tips:
  • Avoid using tools generating content automatically.
  • Avoid participating in link schemes.
  • Optimising pages with irrelevant keywords or texts to attract search engines.
  • Create useful content for your industry and audiences.
  • Give credit to original source.
Optimisation Some business owners think that it is easier to optimise websites by stuffing keywords and key phrases, which is a wrong notion. In fact, Google understands such tactics and eliminate them from search results. Facts:
  • "Google needs to know about your website’s content to place it in the right SERPs for the right search terms".
  • Search engines gives importance to domain age, website’s authority, anchor text, localisation and usage data.
It is important to optimise a website’s content in a proper way. For that, follow Google’s guidelines. Tips:
  • Focus on keyword density and proximity.
  • Never underestimate Keyword’s prominence while optimising a website.
Site’s architecture   Complex structure, lengthy navigation paths, too many subfolders and redirections deter users as well as search engines. Hence, keep your site’s structure as simple and clean as possible. It is also important to use internal links and limit external links for optimum advantage. If possible, keep the navigation simple. This improves usability of a website. Tips:
  • Use breadcrumbs to ease navigation.
  • Use crawlable links for search engines.
  • Integrate sitemap into websites.
  • Use Webmaster tool to check penalty.
  • Keep your site’s URL as simple and readable as possible.
All these White hat SEO techniques will improve search engine rankings.
  • Looking for better social media marketing tools and techniques?
  • Do you want to build your brand through social media marketing?
  • Do you want to boost your business and measure results?
  • Do you want to use trending social media sites?
Businesses need to learn the rule of social media marketing to improve their competitive edge. They need to explore the latest ways to market on Facebook, Instagram, YouTube, LinkedIn, Twitter, etc. as well as to improve their visibility and reach. Here are a few social media marketing strategies for them: Statistics:
  • Nearly 2.1 billion people have social media accounts.
  • There are around 1.65 billion active mobile social accounts.
  • There are nearly 1.4 billion Facebook users.
Social media marketing can help businesses to:
  • Generate leads
  • Build brand
  • Influence customers
So, use of right tools and right techniques of social media marketing is key to success. Have a feasible plan Most businesses fail to achieve success on social media because they do not have a feasible plan of action. Generally, businesses use greater number of social media platforms for brand visibility and traffic. Post regularly For great result, you should follow a posting schedule so that you can publish your content regularly. Tips:
  • Post your content regularly.
  • Post according to the platform’s guidelines.
  • Listen to your fans and followers.
  • Analyse the performance and extent of your posts.
Share relevant content You should always share content, quotes, news and other details relevant to your business. They should be interesting and useful for your users. Tips:
  • Never post blindly.
  • Post according to the interest and preference of your audiences.
Use social media management tools Use high quality social media management tools to manage multiple accounts and post regularly. This will also help you to streamline your operations. Tips:
  • Track and measure results.
  • Use dashboard to monitor trending topics.
Post images Good number of images, videos, infographics and presentations improves readability as well as make your posts viral amongst fans and followers. Tips:
  • Use greater number of images, if you are using Pinterest and Instagram.
  • Post your company’s images.
  • Post upcoming events, company related news and achievements.
Use A/B testing Use A/B testing to check and improve your titles, descriptions, call-to-actions and images. This will help you to improve your business’s visibility. Measure and analyse Statistics:
  • According to sproutsocial.com, over 40% of businesses don’t track their social media ROI.
It is important to measure your social media marketing efforts and analyse results. This will help you to measure your post’s rate of engagement. Tips:
  • Analyse impressions and engagement on Pinterest.
  • Monitor Likes and comments on Instagram.
Interact more For better communication, interact with your fans and followers on a regular basis. Answer their queries and engage them. Tips:
  • Watch your competitors.
  • Try to monitor their most popular posts.
  • Share discount codes with your followers.
  • Use keywords in your posts.
  • Never create promotional posts.
These strategies will help you to improve your presence across all social media channels.
Today, more and more businesses use internet marketing to enhance their customer base. However, due to lack of knowledge and skills most marketers fail to utilise analytics. Here are a few well-known analytics tools that must be used: Facts:
  • Most of the marketers believe that using analytics is the way to go for improved cost-effectiveness, transparency, and access to critical data.
  • Measuring traffic and sales should be on the priority list when it comes to accessing analytics.
  • Successful marketers use a combination of analytics platforms to convert browsers into buyers.
Google analytics Google Analytics tool is easy to install and manage. It offers comprehensive information and actionable insights related to a website.. Marketers can use it to analyse the performance of their sites and track visitors’ information. Facts:
  • It is easy to track bounce rate, time on page, and exits with the help of Google Analytics.
  • It is easy to set goals for your website with the help of Google Analytics.
  • Marketers can view audience and acquisition report to learn more about their websites’ impact.
Tips:
  • Use Google Analytics to know about your top performing pages.
  • Use goal funnel to check users’ behaviour.
Clicky Clicky is one of the most popular and easy-to-use analytics platforms that help you to monitor and analyse your site’s real time traffic. Use it to extract complete details of your users. In addition, Clicky also helps you to see heat maps for visitor’s sessions. One of the biggest advantages is that it offers Split-testing and A/B Testing features also. It helps you to streamline promotional activities. Facts:
  • Clicky is all about real-time data.
  • It provides up-to-the-minute analytics.
KISSmetrics It is another analytics platform that provides comprehensive real time details of a site. It offers great number of features that help you to identify your websites’ strong and weak points. Its innovative and intuitive interface allows you to fine-tune your website. Use it to  improve your website’ conversion rates. No doubt, it’s a simple tool to use. Facts: KISSmetrics helps marketers to increase conversions and improve business growth. Chartbeat This is one of the best platforms to measure performance of websites and blogs. It provides actionable insights into the business. It is all about knowing your audiences. It gives you real-time data so that you can adjust your marketing strategies. It is quite helpful to analyse the growing trend amongst visitors. It is easy-to-use with great interface. Mint It is a renowned server-based web analytics tool. It is used for tracking traffic trends, HTTP referrers, and search trends. Marketers can track total number of visits, searches, pages, and repeat visitors, too. No doubt, it is one of the most advanced analytics tool that can improve business strategies. Its interface is attractive, robust and useful. This tool has several features to use. Conclusion To receive detailed qualitative as well as quantitative information of your website use any one the above mentioned analytics tools.
  • Do you use blogging to promote your business?
  • Do you want more engagement on your blog?
  • Do you want more traffic for better revenues?
Today, top business leaders, online marketing strategists, business executives, and social media marketers use blogging to connect with their customers in real time. Here are a few techniques to improve your blog’s overall traffic: Identify your audience Research your audience before writing a post. This will help you to reach a larger audience and grow your traffic. Tips:
  • Analyse and understand the social media activity of targeted users.
  • Understand their problems and issues.
  • Try to inspire your readers and show them the right path.
  • Conduct a competitive link research using an Open Site Explorer.
Conduct comprehensive keyword research Use the finest tools to research and extract relevant keywords and key phrases. Try proven keyword research tools, study competitors, analyse Amazon search results and other useful techniques to choose the best suitable keywords. Tips:
  • Use different word combinations.
  • Use exact match keywords.
  • Take keyword ideas from SEMrush.
  • Use Quintura to visualise related words.
Content For better results, make your blog's content SEO-friendly. Optimise your blogs according to your keywords to attract more and more traffic. You need to use a blogging platform that is not only SEO friendly, but also supports your activity. Tips:
  • Use Wordpress, Drupal or Joomla for blog optimisation and content management.
  • Choose mobile-ready designs and themes for your blog.
  • Use Technorati, Google Blog Search, Google Trends, and Google News to find trending topic.
  • Monitor ProBlogger and Performancing regularly.
  • Use rel=author to establish yourself as an author.
Install Analytics In order to measure your efforts, integrate analytics code into your blog because this will help you to analyse traffic sources and locations of your users. Monitor the sources that are sending the maximum number of readers. Never ignore Analytics because it can take your blog to new heights. Tips:
  • Track your best blog posts and try to develop such posts.
  • Remove fake traffic in order to study the real traffic.
  • Customise your dashboards according your objectives.
  • Always Measure the rate of engagement.
Add Graphics To increase the overall traffic, include quality graphics, videos, examples, case studies and slides. This will make your blog interactive and visually attractive. Tips:
  • Acknowledge or link back to the original image source.
  • Use interesting and engaging images and videos.
  • Publish articles in local blog directories and magazines.
Join communities Join social communities where you can find the maximum number of readers. For better results, join StumbleUpon, Pinterest, Tumblr, and Reddit. These platforms have millions of users. Tips:
  • Understand rules, formats and etiquettes of sharing on these platforms.
  • Tailor your content according to the platform for better yields.
  • Engage users by sharing your blog posts.
  • Give credit to other bloggers and build a healthy community.
  • Find new guest blogging opportunities.
  • Participate in QA sessions.
  • Submit your blogs to blog aggregators such as Alltop.
  • Check out the profiles of influential authors and customise yours accordingly.
  • Promote your post to the maximum number of media outlets.
  • Try to obtain backlinks from .edu resources.
Earning good traffic is not difficult; just maintain discipline.