Debate – Does Facebook affect SEO?

Category Archives: Internet promotions

Dec

Debate – Does Facebook affect SEO?

by admin | in Content Creation , Content Marketing , Facebook , Internet Marketing , Internet promotions , SEO , Social Media

We noticed quite a lot of debate amongst the leading SEO blogs recently. The subject of the debate is this – Do Facebook likes and shares have an effect on SEO? Some bloggers are saying no, others are saying yes.

Let’s have a look at it. Does Facebook activity have any effect on Google rankings?

A recent study published online seems to indicate that Facebook does not have a direct effect on rankings. The article points out that the number of Facebook likes a page has, will have no direct influence on rankings. Likewise, it states that FB users who share posts are not boosting rankings for the page owner either.

While these facts are true and cannot be disputed, we believe the article misses an important point – although Facebook activity may not directly affect rankings on Google, as a way of gathering a larger following, increasing reach, and inviting traffic to your website, it is huge! Continue reading →

Dec

Social media sign-ups to boost search engine rankings

by admin | in Content Marketing , Internet Marketing , Internet promotions , SEO , Social Media

Every time someone visits your website, there is the opportunity for them to become a customer, an influencer, a brand advocate, and a natural promotional tool. Are you providing the visitors to your website with these opportunities?

One way to accomplish this is to offer visitors the chance to register using a social media sign-up. No doubt you will have seen many of the larger sites offering Facebook and Twitter sign-ups, but it is also an option which can be extremely fruitful for small to medium enterprises. In fact, many small businesses have grown rapidly because they have made themselves more accessible to larger numbers via social media sign-ups.

Let’s look at the advantages of this form of customer registration. Continue reading →

Nov

Is your website ready for Cyber Monday?

by admin | in Content Marketing , E-commerce , Internet promotions , Marketing

Cyber Monday is less than two weeks away! For our clients and followers in the USA, Cyber Monday is big business. It is a term that was coined by internet marketing companies around eight years ago. The term refers to the first day of internet shopping after Thanksgiving. This year, it’s on the 2^nd December.

Since the term first appeared in 2005, it has grown into a significant date for internet businesses all over the world, especially those who have a large percentage of American customers.

We thought it was a timely opportunity to remind you about Cyber Monday and share some tips to successfully prepare for it. If you have an online business, and have customers from the USA, then you may already have prepared for this online shopping bonanza. Either way, we’re sure we have some tips to help you. Continue reading →

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