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Popular Conversion Rate Optimisation Tools

Popular Conversion Rate Optimisation Tools

by admin | in SEO

According to Wikipedia, in internet marketing, conversion optimisation, or conversion rate optimisation (CRO) is a system for increasing the percentage of visitors to a website that convert into customers, or more generally, take any desired action on a webpage. It is commonly referred to as CRO.

Undoubtedly, conversion rate optimisation is one of the most important practices that every online marketer needs to use.

Here are a few incredible conversion rate optimisation tools for better results:


OptinMonster is by far the best cloud-based CRO tool for generating leads. It has many versatile features such as

  • A/B split testing
  • Page-level targeting
  • Sidebar forms
  • Floating bar
  • After post & inline forms
  • Full screen takeovers
  • Campaign scheduling
  • Drag-and-drop form builder
  • Behaviour personalisation


This is a popular plugin that helps to generate leads.  It has been designed to offer different types of forms and an easy-to-use drag-and-drop form builder.


  • Build mailing list
  • A/B Testing
  • Animations
  • Ultra Precise Targeting
  • Advanced Trigger Options
  • Best-in-Business Reporting Suite
  • Smart Analytics


This is a robust suite of widget-like applications, which is designed to improve traffic and maximise content engagement.


  • Mobile optimised pop-ups
  • Single-click integration
  • Email-marketing services
  • Heat maps
  • Advanced configuration options


This is an effective drag and drop form builder for WordPress. It’s feature-rich and easy to use. It comes with a library of different types of form templates.


  • Instant Notifications
  • WordPress integration
  • Payment collection


This is a powerful analytics and conversion platform that is built to optimise marketing efforts.

Features of Kissmetrics:

  • Real-time tracking
  • A/B testing
  • Behavioural comparison
  • Funnel report


This Customer Experience analytics software displays how users interact with your website.


  • Recording web sessions in real-time
  • Analysing recorded activity
  • Understanding funnel and form conversion
  • Replaying web sessions
  • Behavioural heat maps


This is an efficient website user engagement platform that helps you to:

  • Analyse
  • Understand
  • Improve how users interact with your website.

It has various features like:

  • Session playbacks
  • Heat maps
  • A conversion funnel
  • Form analytics, etc.

It may take some time; however, the overall benefits would be worth in the long run.

So, achieve your conversion goals by using these advanced conversion rate optimisation tools.

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