{"id":1168,"date":"2018-05-13T12:14:37","date_gmt":"2018-05-13T12:14:37","guid":{"rendered":"https:\/\/www.cartoozo.com\/blog\/?p=1168"},"modified":"2018-04-30T12:16:02","modified_gmt":"2018-04-30T12:16:02","slug":"7-incredible-ways-to-improve-a-websites-visibility","status":"publish","type":"post","link":"https:\/\/www.cartoozo.com\/blog\/7-incredible-ways-to-improve-a-websites-visibility\/","title":{"rendered":"7 Incredible Ways to Improve a Website\u2019s Visibility"},"content":{"rendered":"<p>Improving a website\u2019s visibility requires time and a concrete strategy. To help you manage a successful online visibility, we have put together a few strategies:<\/p>\n<p><b>Handle technical SEO\u00a0 <\/b><\/p>\n<p>It is difficult to handle technical SEO issues, but you need to carefully resolve all the <a href=\"http:\/\/www.cartoozo.com\/blog\/technical-seo-for-beginners\/\">technical SEO<\/a> issues, if you want to improve your website\u2019s visibility as well as performance.<\/p>\n<p>Tips &#8211;<\/p>\n<ul>\n<li>Improve page load speed.<\/li>\n<li>Understand and resolve website-architecture-related issues.<\/li>\n<li>Write SEO-friendly product descriptions.<\/li>\n<li>Properly use H1 and H2 tags.<\/li>\n<li>Optimise content.<\/li>\n<li>Focus on image optimisation.<\/li>\n<li>Carefully use hreflang tags.<\/li>\n<li>Resolve Hreflang conflicts (58% multilingual websites have hreflang conflicts within a page source code \u2013 semrush)<\/li>\n<li>Implement HTTPS.<\/li>\n<\/ul>\n<p><b>Try new social networks<\/b><\/p>\n<p>According to some business owners, they find it difficult to promote their products and services on the mainstream social networks; that is why, they should explore and use new social networks, such as:<\/p>\n<ul>\n<li>Mastodon<\/li>\n<li>Amazon Spark<\/li>\n<li>Mottle<\/li>\n<li>Airtime<\/li>\n<li>FreshTeam<\/li>\n<li>Workplace<\/li>\n<li>Cabana<\/li>\n<\/ul>\n<p><b>Use Instagram <\/b><\/p>\n<p>It is a platform for sharing inspiring images. For businesses, it is an effective platform to convey a brand\u2019s story as well as connect with consumers. However,\u00a0 quick results depend on how you use certain Instagram tools, such as :<\/p>\n<ul>\n<li>Layout<\/li>\n<li>VSCO<\/li>\n<li>Enlight<\/li>\n<li>Boomerang<\/li>\n<li>SocialRank<\/li>\n<\/ul>\n<p><b>Content marketing <\/b><\/p>\n<p>It is a great way to attract customers and improve the overall visibility of a website. All you need to do is to create and share informative and relevant content.<\/p>\n<p>Tips &#8211;<\/p>\n<ul>\n<li>Always follow a set of rules and standards.<\/li>\n<li>Use a Spelling and Grammar Checker &#8211; Grammarly, Hemingway Editor, Ginger.<\/li>\n<li>Detect and correct duplicate content.<\/li>\n<li>Use quality content research tools.<\/li>\n<li>Identify trendy content.<\/li>\n<\/ul>\n<p><b>Use Pinterest <\/b><\/p>\n<p>It is a compelling social media platform for online retailers. It\u2019s worthwhile to spend time and efforts on Pinterest to improve a site\u2019s visibility.<\/p>\n<p>Tips-<\/p>\n<ul>\n<li>Create a sound and compelling business profile.<\/li>\n<li>Include your site\u2019s URL.<\/li>\n<li>Pin other images, articles, and videos.<\/li>\n<li>Write relevant Pin Descriptions.<\/li>\n<li>Follow industry leaders.<\/li>\n<\/ul>\n<p><b>Local SEO<\/b><\/p>\n<p>If you want to take advantage of local market, you need to invest in local SEO. It is a great way to improve a website\u2019s visibility in the local region.<\/p>\n<p>Tips &#8211;<\/p>\n<ul>\n<li>Optimise Google My Business (GMB) listing.<\/li>\n<li>Use local keywords across content.<\/li>\n<li>Use consistent address across your online profiles.<\/li>\n<li>Embed a Google Map in your website.<\/li>\n<li>Include Geo tags.<\/li>\n<li>Optimise meta tags for local keywords (both short and long-tail).<\/li>\n<\/ul>\n<p><b>Improve users\u2019 experience <\/b><\/p>\n<p>In order to improve\u00a0 a site\u2019s visibility as well as its overall conversion rates, you need to streamline the users\u2019 journey.<\/p>\n<p>Tips &#8211;<\/p>\n<ul>\n<li>Share content through email marketing and social media.<\/li>\n<li>Use product ratings and reviews to influence users.<\/li>\n<li>Provide a &#8220;related product&#8221; section.<\/li>\n<li>Use CTAs.<\/li>\n<li>Create high quality headers.<\/li>\n<li>Create relevant, descriptive and appealing product descriptions.<\/li>\n<\/ul>\n<p>In a nutshell, integrate the above mentioned proven strategies to improve the visibility of your site.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Improving a website\u2019s visibility requires time and a concrete strategy. To help you manage a successful online visibility, we have put together a few strategies: Handle technical SEO\u00a0 It is difficult to handle technical SEO issues, but you need to carefully resolve all the technical SEO issues, if you want to improve your website\u2019s visibility [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[2],"tags":[],"_links":{"self":[{"href":"https:\/\/www.cartoozo.com\/blog\/wp-json\/wp\/v2\/posts\/1168"}],"collection":[{"href":"https:\/\/www.cartoozo.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.cartoozo.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.cartoozo.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.cartoozo.com\/blog\/wp-json\/wp\/v2\/comments?post=1168"}],"version-history":[{"count":1,"href":"https:\/\/www.cartoozo.com\/blog\/wp-json\/wp\/v2\/posts\/1168\/revisions"}],"predecessor-version":[{"id":1169,"href":"https:\/\/www.cartoozo.com\/blog\/wp-json\/wp\/v2\/posts\/1168\/revisions\/1169"}],"wp:attachment":[{"href":"https:\/\/www.cartoozo.com\/blog\/wp-json\/wp\/v2\/media?parent=1168"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.cartoozo.com\/blog\/wp-json\/wp\/v2\/categories?post=1168"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.cartoozo.com\/blog\/wp-json\/wp\/v2\/tags?post=1168"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}