Feasible AB testing tools to improve the Performance of a Website

Feasible A/B testing tools to improve the Performance of a Website

  • Do you want to improve the performance of your website in terms of conversion and click-through rates?
  • Do you want to position your businesses in its niche?

Here are a few powerful A/B testing tools:

Optimizely

Do you want to

  • Transform your customer experience?
  • Increase revenue from digital channels?
  • Engage visitors?
  • Build long-lasting relationships with your customers?

If yes, use this powerful tool–Optimizely. Use it to conduct A/B testing, multivariate and multi-page testing.

Features of Optimizely:

  • Unlimited experiment & variation creation
  • Image hosting
  • Multivariate testing and traffic allocation
  • Data import/export
  • Experiment scheduler

Benefits:

  • Helps to integrate data across all your platforms.
  • Enhances customer engagement and revenue.
  • Helps to perform A/B testing, multivariate testing and multi-page testing for better performance of a website.
  • Integration with 3rd party tools.
  • Easy editing through the dashboard.

Visual Website Optimizer (VWO)

VWO is an efficient, quick and popular testing tool. Use this best-fit tool to tweak and optimise your website with minimal IT help.

Features of Visual Website Optimizer (VWO):

  • Creates multiple variations of a website in minutes.
  • Intuitive interface.
  • Easy to use.
  • Tracks revenue, signups, clicks or any other conversion goal.
  • Knows the statistical validity of  results.
  • Creates A/B tests and other campaigns in minutes.
  • Loads pages easily.
  • Supports multiple devices.
  • Unlimited undo to fix your mistakes.

Benefits – It helps to:

  • Achieve the maximum conversions.
  • Analyse visitors’ click behaviour.
  • Share a heap of actionable insights.
  • Convince audiences.
  • Track multiple conversion goals at the same time.

Convert Experiences

This is a significant A/B testing and multivariate testing software tool. Use this robust tool to receive actionable data and make informed decisions.

Features:

  • Supports HTML and a visual WYSIWYG (What You See Is What You Get) website editor.
  • Non-technical creation of A/B, multivariate, and split tests.
  • Tests e-commerce products/category pages with ease.
  • Provides full testing control with style sheet editor and eliminates dizzying complexity.
  • Practical, priority-driven, faster, and easier.

Sitespect

Do you want to:

  • Maximise user’s experience
  • Improve ROI
  • Use behavioural targeting

If yes, use Sitespect.  Use it to create a great customer experience across a wide range of mobile devices. It has the ability to boost business’s bottom line.

Benefits:

  • Drives relevant, compelling, as well as personalised content for customers.
  • Helps to run optimisation and test campaigns.
  • Helps to mitigate risk and drive revenue.

AB Tasty (Offers cross-device, open testing and personalisation solutions)

This is a unique, efficient and intuitive solution for testing, re-engagement of users, as well as content personalisation. In fact, it is the best tool to improve conversion rate optimisation.

Features:

  • Expandable widget library.
  • A powerful visual editor to create experiments quickly.
  • Heatmaps recording.
  • Timely statistical results.
  • Fully compatible.

Benefits:

  • Encourages conversions
  • Helps to fix technical faults.
  • Reduces cost and complexity.
  • Improves business capabilities.
  • Helps to strengthen business value.

Bonus tips:

  • Use “Google Experiments” to improve your site’s overall performance.
  • Use “Qubit” to get real-time insights and conduct landing page analysis.
  • Use “Google Analytics and Crazy Egg” to collect valuable qualitative data.

So, do not miss this opportunity and use the above mentioned prolific A/B testing tools to improve user’s experience, generate desired revenues and stay one step ahead of your competitors.

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